What is meant by guerrilla marketing?
Guerrilla Marketing is an advertising strategy that focuses on low-cost unconventional marketing tactics that yield maximum results. … Guerrilla marketing is often ideal for small businesses that need to reach a large audience without breaking the bank.
What is an example of guerrilla marketing?
Guerrilla Marketing is a creative content marketing strategy that prides itself on being unconventional. In your daily life, you may encounter examples of other business’ guerrilla marketing tactics, without even realizing it. Examples include the use of publicity stunts, viral videos, stencil graffiti.